"Soldissime"

Just like every year, ELECTRA is offering bargain sales  ! This year's first « SOLDISSIME » operation, from March 22nd to April 9th, concerned both TV and period furniture. A propitious moment appreciated by the public at Easter.

This promotional campaign offered also an opportunity for creating a new institutional advertisement for ELECTRA. With a more modern and clearer image, ELECTRA wishes to enhance its brand awareness and exercise greater appeal while being acknoweldged more objectively for its products.

ELECTRA's Office furniture offered, from April 20th to 30th, an ergonomic armchair for one configuration bought  !!!
The « Office Furniture Special  »  promotional campaign has been a major success  !
ELECTRA-Office meets the most diverse functionality requirements ranging from the individual desk to Call-Center-type multiple stations : at accessible prices !
ELECTRA-Office, mini prices for a maxi service.

Mother's Day

For the Mother's Day, ELECTRA successfully blended originality and esthetics in its campaign «  Fête vous une fleur - offer yourself a flower   !» on domestic appliances.
Through this advertisement, , ELECTRA wished to symbolise the part played by dreams in prompting purchases on impulse : beautiful roses stored lovingly in a large refrigerator.
Real bundles of roses welcomed our visitors into the store all through the month of May and our customers, too, left with a flower...
Come and materialise your dreams at ELECTRA and, again, happy Mother's Day to all mummies  !